Medical devices

Selling medical devices online places high demands on user-friendliness, security and trust. A well-structured, legally compliant and intuitive web shop is essential to offer customers a pleasant and secure shopping experience.

We develop customised eCommerce solutions for medical device providers that meet the highest standards. From a clear product presentation to the seamless integration of prescription uploads or legal notices - we ensure that your shop not only fulfils legal requirements, but also impresses customers.

Rely on a high-performance and future-proof eCommerce platform for the successful sale of medical products!

The challenges

The biggest challenges in the medical device industry

Strict regulatory requirements:

The medical device industry is subject to strict regulations that require comprehensive documentation and certification. The Medical Device Regulation (MDR) applies in the EU, while FDA approval is required for the US market. Companies must pass regular audits and comply with reporting obligations to ensure the safety and quality of their products.

High quality and safety standards:

Medical devices must fulfil the highest quality requirements as they directly affect people's health. Extensive tests and clinical studies are required to minimise risks. The traceability of each batch and effective risk management are essential in order to recognise and avoid errors at an early stage.

Digitalisation & eCommerce challenges:

Selling medical products online brings with it special requirements. In addition to a legally compliant shop design, functions such as prescription uploads or authentication processes must be integrated. Strict data protection guidelines such as the GDPR or HIPAA also apply to ensure the protection of sensitive health data.

Logistics & warehousing:

The storage and dispatch of medical devices are often subject to special requirements. Some products require an unbroken cold chain, while others need to be protected from light or moisture. In addition, legal regulations require precise traceability through serialisation and track & trace systems.

Market access & competition:

The industry is characterised by strong competition, both from large companies and specialised niche providers. The high costs of certification and market launch represent a hurdle. Companies must assert themselves with innovative solutions and at the same time efficiently implement the regulatory requirements.

Trust & customer safety:

Customers expect tested, safe products and transparent information on their use. Certifications and seals of approval are essential to build trust. At the same time, the market must be protected from counterfeit or unsafe products. A customer-friendly returns and complaints process also contributes to credibility.

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Our services for the medical device industry

Our services for the medical device industry are specifically designed to enable manufacturers, distributors and medical organisations to have a secure, efficient and compliant digital presence. From developing customised eCommerce solutions to optimising the user experience and automating medical processes, we offer comprehensive support.

We ensure compliance with legal requirements, the highest security standards and optimal performance so that your online shop or website is not only functional, but also trustworthy and future-proof. With our many years of experience in eCommerce, we create digital solutions that meet the special requirements of the medical device industry.

We offer the following services for the medical device industry:

Development of customised eCommerce solutions

We create high-performance and legally compliant online shops for the sale of medical products, optimised for security, user-friendliness and conversion increase.

UX/UI design for trustworthy web shops

A clear, professional design is crucial for customer trust. We create intuitive user interfaces with optimised checkout processes and accessible elements.

Integration of prescription uploads and verification processes

For pharmacies and providers of prescription products, we integrate secure solutions for uploading and verifying prescriptions as well as authentication mechanisms.

Implementation of data protection and security standards

Medical device shops must be GDPR and HIPAA compliant. We ensure the protection of sensitive customer data and implement secure payment and authentication systems.

Automation and digitalisation of medical processes

We optimise processes with digital solutions for ordering and administrative procedures. Automated workflows save time, minimise errors and increase efficiency.

Technical search engine optimisation (SEO) for medical products

We optimise your shop for Google & Co. so that your products reach the right target group - with keyword analysis, structured data optimisation and local SEO.

Performance optimisation for fast loading times

Customers expect fast and smooth online experiences, especially in the healthcare sector. We optimise the performance of your shop for maximum speed and stability.

Interface integration & ERP connection

We connect your shop with ERP systems, logistics partners or special medical technology platforms to ensure seamless process handling.

Implementation of legal requirements (MDR, CE labelling)

We support you in the correct presentation of medical devices in accordance with legal requirements, including mandatory information, certifications and warnings.

Websites for MVZs, practices & institutes

We create accessible, search engine-optimised websites for medical facilities - with sophisticated UX and professional design for optimal patient communication.

Data protection and security

We protect health data with encryption, access controls and data protection measures to ensure maximum security and compliance with all legal requirements.

Long-term support and further development

A successful online shop requires continuous adjustments and improvements. We provide you with long-term maintenance, support and strategic development of your shop.

Why an e-commerce agency for
is important for the medical device industry

Choosing a specialised e-commerce agency for the medical device industry is crucial to meeting the complex requirements of this sector. Medical devices are subject to strict legal regulations, such as the Medical Device Regulation (MDR) in the EU. An experienced agency knows these requirements inside out and will ensure that your online shop or website is both legally and safety compliant.

In addition, the sale of medical devices requires the highest standards in terms of data protection, product safety and user-friendliness. A specialised agency can not only implement the technical requirements, but also ensure that the user experience is optimised for customers. This not only increases efficiency, but also gains the trust of customers, which is particularly important in the medical device industry.

MORE THAN JUST AN AGENCY

Your Reliable Partner in eCommerce

Customised solutions for every company

We don't believe in one-size-fits-all solutions. Every business is unique - and so is every eCommerce project we work on. Whether you're launching a new online shop or optimising an existing one, we take the time to understand your specific requirements, industry-specific challenges and customer expectations.

Our approach ensures that your website is not just another template, but a fully customised platform that strengthens your brand identity, improves the user experience and increases conversions.

Proven success

With years of experience in eCommerce development, we have successfully implemented numerous high-performance online shops for companies in a wide range of industries. From start-ups to established companies, our clients trust us to deliver innovative, scalable and results-orientated solutions. Our expertise in Shopware, TYPO3 and Shopify, combined with data-driven decisions, ensures that we consistently meet and exceed business goals.

Whether it's a customised Shopware solution, a content-rich TYPO3 shop or a dynamic Shopify shop, we develop platforms that increase sales and optimise the customer experience. Our portfolio speaks for itself: real success stories of companies that have grown through our customised eCommerce solutions.

Agile and transparent process

Collaboration and transparency are at the centre of our work. Our agile approach allows us to react flexibly to new requirements while ensuring efficiency and quality. We involve you in every phase - from the initial strategy discussions to wireframing, design and development through to the final launch.

Regular updates, clear communication and iterative feedback loops ensure that your vision is realised without any unexpected surprises. Our goal is to make the entire process smooth, stress-free and perfectly aligned with your business goals and timelines.

Comprehensive eCommerce expertise

We don't just build websites - we create powerful digital experiences. Our expertise covers the entire eCommerce lifecycle: from strategic consulting and UX/UI design to backend development, performance optimisation and post-launch support and maintenance. We integrate essential tools such as payment systems, CRM solutions and analytics tools to ensure your online shop works seamlessly.

With our ongoing support and future-proof solutions, your business will stay ahead of the competition and be ready to grow sustainably.

References

ADEBO Medical & Trade GmbH

The renowned online retailer Medic-Star, specialising in medical supplies, provides its customers in the care and hygiene sector with innovative medical products that meet the highest safety standards. Excellent service coupled with fair prices and personalised support round off the overall portfolio of this online store.

The challenge was to make the online shop even more attractive for their customers and to improve their presence on the Internet in order to set themselves apart from larger competitors.

To the case study

Seeger Gesundheitshaus GmbH & Co KG

Seeger Gesundheitshaus is the partner for health and care products, offering its customers a wide range of products and services tailored to their individual needs.

Seeger has over 85 years of experience as a specialist medical supply retailer and as experts in the field of medical care and recognises the importance of quality and reliability in this highly sensitive segment. They supply their customers worldwide with a wide range of medical supplies and carry out the necessary export processing.

To the case study

Technologies that we use:

FROM VISION TO SUCCESS

Tailor-Made Digital Solutions for the Medical Devices Industry

Take advantage of our expertise to optimise your e-commerce platform and successfully position your medical device business in the digital age.

FREQUENTLY ASKED QUESTIONS

FAQ

1. What legal requirements must my online store for medical devices comply with?

Online stores for medical devices must adhere to the Medical Device Regulation (MDR) in the EU and, if applicable, FDA regulations in the USA. This includes, among other things, CE marking, product safety and risk management documentation, and compliance with data protection regulations such as the GDPR.

2. How can I ensure that my online store complies with data protection requirements?

A medical device store must meet strict data protection regulations, especially the GDPR in Europe. We implement secure encryption technologies, access controls, and data protection-compliant procedures to ensure that customer data is protected and all legal requirements are met.

3. What security measures are required for selling medical devices online?

In addition to data protection requirements, medical device stores must also implement security measures such as secure payment processing, authentication systems, and regular security updates. We ensure that all systems are protected against cyberattacks and comply with all relevant security standards.

4. How can I improve the user experience for customers in my medical device store?

A user-friendly and intuitive website is crucial for gaining customer trust. We optimize the design and navigation to ensure that customers can quickly and easily find the products they are looking for. Additionally, we offer solutions such as prescription uploads and verification processes to facilitate the purchase of prescription products.

5. How can an eCommerce agency support my medical device business in the digital age?

A specialized eCommerce agency provides tailored solutions that address both the legal requirements and specific needs of the medical device industry. We assist in optimizing your eCommerce platform, improving the user experience, integrating secure payment and verification processes, and supporting the ongoing development of your digital presence.